Semester 1第一学期:
Entrepreneurial Project (part1) 创业项目(第一部分)
Business French (or English) 商务法语(或英文)
Behavioural Focus行为焦点
Introduction to Marketing市场营销导论
Strategic Marketing Advanced高级营销战略
Digital Marketing电子营销
Consumer Behaviour and Psychology消费者行为学和心理学
International Marketing国际市场营销
Social impact of Marketing市场营销的社会影响
Semester 2第二学期:
Entrepreneurial Project (part 2) 创业项目(部分2)
Strategic Marketing战略营销
Business French (or English) 商务法语(或英文)
Graphic Design & Brand Communication平面设计与品牌传播
Integrated Communication传播整合
Luxury Marketing奢侈品营销
Food and wine Marketing葡萄酒与食品营销
CRM Big Data CRM大数据
Semester 3第三学期:
4 to 6 months professional practice, internship or job
Master Thesis
4〜6个月的专业实习,实习或工作
硕士论文